Branding
BRANDING
Each of these projects began with logo design, then additional elements were added that began to tell a story of the culture and purpose of the business or ministry.
Branding the Journey
First Baptist of Orange City was looking for a name change and a new branding to go with it. After several failed attempts with marketing companies they contacted me.
Project Direction: Clean logo with an icon that showed movement on a road. They were really clear that they weren't looking for the traditional church logo with doves, crosses and Bibles.
Project Direction: Clean logo with an icon that showed movement on a road. They were really clear that they weren't looking for the traditional church logo with doves, crosses and Bibles.
Solution:
Simple lettering and a mark that mimics a diamond shaped, directional road sign with a road going through it.
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